Institution of representatives is the new project of Medbiopharm Company. The goal of the project is the creation of own regional representatives network in Russian Federation. Representative work in regions is started to improve the effectiveness of promotion and sales of company products. The Company management supposes, that the creation of the representative network in Russian regions will allow to realize one of the strategic tasks, determined by the company development plan. Medbiopharm Company plans to take active participation in preparing and realizing of regional programs aimed to the prophylaxis of diseases stipulated by the deficiency of various micronutrients.

The Company intends to establish long-term multidimensional relationship with it clients. It is supposed that participants of social programs will be manufacturers of food, Medbiopharm company itself, regional administration, retailers, medical institutions.

The project was launched in the middle of 2006. To the beginning of 2007 Representative institutions of the Medbiopharm company works in four federal districts of RF: Central, North-west, Privolzhski and South (total – 13 regions).